Semi-permanent color depositing shampoos & conditioners/masks used to create new color or to simply maintain or refresh color. Daily deep moisture color depositing conditioner/mask with bond rebuilder. Refresh & maintain color in 2-5 mins. Create color in 20 mins. For color treated blondes & browns with highlights. On color treated brown hair you will get a tone of Red color. Brightest results on brown hair that has lighter bleached or color treated highlights. To build the intensity of the color re-apply & use daily! All products contain built-in Bond Rebuilder to strengthen, repair and hydrate your hair with every wash. We are Clean Beauty Hair Color. Crafted with plant-based ingredients such as palm, coconut and sugar. 100% Vegan & Cruelty Free. FDA & EU Safety Compliant Color